April.19.17Personal Assets
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Money Matters with Nimi
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Do you have a business and aren’t online? Even the smallest business benefits from a web presence. Whilst websites tend to be a standard for having an official online presence, it is important to leverage the powerful far-reaching socialmedia platforms such as Facebook, Google+, LinkedIn, Pinterest, twitter, Instagram, YouTube etc

“The internet gives everyone the freedom to choose anything that they like and social media is just a medium to drive somebody to the desired platform. Today, every small and medium business uses social media to reach the desired audience.” culled from www.entrepreneur.com

Here are some reasons why an online presence is critical:

VISIBILITY
In a digital world, it’s hard to find you if you aren’t on the Web.

WIDER REACH
Don’t limit yourself; the internet presents a global community and visibility.

CONVENIENCE
Customers and prospects enjoy the convenience of being able to visit you 24/7, without visiting physically.

INCREASE SALES
The more informative and current your platforms are about your products and services, the greater the possibility of increased sales.

CREDIBILITY
You create a positive impression when you can direct prospective clients, employees or investors to a well-designed, optimised website.

IT’S INEXPENSIVE
Costs of a consistent online presence is negligible compared to advertising through print media, radio, television etc.

KNOW YOUR CUSTOMER
Reviewing analytics for customer engagement including visits, messages or emails, can help you tailor your offering.

If you have a business and are not online, do get connected.

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